E-commerce Websites That Scale Revenue, Not Just Traffic.
Custom WooCommerce and Shopify stores engineered for high-conversion checkout, mobile-first browsing, and SEO-driven product discovery. Whether you're launching your first online store or migrating from a slow legacy platform, we build e-commerce that ranks, sells, and scales.
Why most e-commerce stores leak revenue.
Industry average cart abandonment is 70%. That means for every 10 visitors who reach checkout, 7 leave without buying. Most agency-built e-commerce stores fail in these four ways.
Cart abandonment is bleeding revenue
The average e-commerce cart abandonment rate sits at 70%. Slow checkouts, surprise shipping costs, forced account creation, and clunky payment flows are the four biggest culprits. Most stores never address them — they just assume "that's how e-commerce works." It isn't.
Mobile UX is an afterthought
72% of e-commerce traffic now comes from mobile. Yet most stores still ship desktop-first designs that compress poorly on phones. Tap targets too small. Checkout forms with 12 fields. Image carousels that lag on 4G. Mobile conversion rate ends up half what desktop achieves — when it should be equal or better.
Product pages don't rank or convert
Generic product page templates with no schema markup, weak product descriptions, and missing trust signals. Google can't understand them, and neither can buyers. Each product page is a potential SEO landing page — most stores treat them as filler.
Speed kills conversion
Every 1-second delay in store load time drops conversion by 7-12%. Bloated themes, unoptimized product images, dozens of marketing scripts. We've audited Shopify stores loading in 7+ seconds and WooCommerce stores in 10+. At those speeds, you're losing 50% of mobile traffic before it even sees the products.
WooCommerce vs Shopify — when to pick which.
There's no universally correct answer. Your products, catalog size, customizations, and team determine the right platform. We build expertly on both — and we'll tell you honestly which fits your business.
WooCommerce
Open-source. Lives inside WordPress. You own your data, your store, your customer list. Flexible to extend. Lower long-term cost, especially as you scale. Best for businesses that want a content + commerce hybrid (blog, services pages, store all in one).
Choose WooCommerce when:
- You want full control + ownership
- SEO + content marketing is core to your strategy
- You have technical resources or hire an agency
- Custom features beyond what Shopify allows
- Subscription, B2B, or unusual product flows
- Lower platform fees long-term
Shopify
SaaS. Hosted. Maintained by Shopify. Faster to launch, more stable infrastructure, world-class checkout (Shop Pay). Higher monthly fees but lower technical maintenance. Best for stores prioritizing operational simplicity over deep customization.
Choose Shopify when:
- You want to launch fast (under 4 weeks)
- You're not technical and don't want to manage hosting
- You sell mostly physical products with standard flows
- Shop Pay's one-tap checkout matters for your audience
- You want enterprise-grade infrastructure out of the box
- Multi-channel selling (Amazon, TikTok Shop, etc.)
Eight features in every e-commerce build.
Custom theme
Built from scratch on your platform of choice. Brand-aligned, performance-first, fully responsive.
Optimized checkout
1-2 step checkout flow. Express pay (Apple Pay, Google Pay, Shop Pay). Drop cart abandonment by 30-50%.
Product page SEO
Schema.org Product markup, optimized titles + meta, rich snippets, FAQs. Each page rank-ready.
Payment integrations
Stripe, PayPal, Square, Klarna, Afterpay, Apple Pay, Google Pay, Shop Pay. All major options.
Inventory sync
Real-time stock tracking. Multi-warehouse support. Integrations with QuickBooks, Xero, NetSuite if needed.
Mobile-first design
72% of e-commerce traffic is mobile. Designed for thumb-zone tap targets, fast scrolling, simple checkout.
Subscriptions support
WooCommerce Subscriptions or Shopify Subscriptions. Recurring billing, customer portals, dunning recovery.
Multi-currency
USD, GBP, NGN, EUR, plus 80+ more. Auto-detection by IP. Localized pricing rules. Cart in customer's currency.
From kickoff to launch in 8-12 weeks.
Discover
Audit current store, competitor analysis, conversion baseline.
Strategy
Platform decision, IA, product taxonomy, checkout flow, KPIs.
Design
Brand-aligned theme mockups, mobile-first prototypes, checkout flow.
Build
Custom dev, payment integration, schema, speed pass, QA.
Launch & Grow
Go live, GSC submission, conversion monitoring, optimization sprint.
Northwind Brasserie — +312 reservations/mo.
From PDF menus to a $40k/mo online store.
A New York City brasserie wanted to expand beyond reservations into selling cured meats, wines, and meal kits online. Their existing site was a static PDF menu with a contact form. We built a custom WooCommerce store with subscriptions for the wine club, real-time inventory, and integrated Shop Pay.
Within 6 months they hit $40k/mo in online revenue, opened a wine subscription tier with 380 active members, and average order value climbed 45% through curated product bundles.
E-commerce builds at three tiers.
Launch
- ✓Up to 50 products
- ✓WooCommerce or Shopify build
- ✓Optimized checkout flow
- ✓Stripe + PayPal integration
- ✓Mobile-first responsive design
- ✓30-day post-launch support
Scale
- ✓Unlimited products
- ✓Custom theme + brand design
- ✓Subscriptions + recurring billing
- ✓Multi-currency + multi-language
- ✓Email automation (abandoned cart, post-purchase)
- ✓SEO + product page optimization
- ✓90-day optimization sprint
Enterprise
- ✓Multi-store / multi-region
- ✓ERP / CRM integration (NetSuite, etc.)
- ✓B2B + wholesale flows
- ✓Dedicated dev + strategy lead
- ✓White-glove migration
- ✓Quarterly executive reviews
Common questions about our e-commerce builds.
Let's build an e-commerce store that prints revenue.
Free 30-minute strategy call. We'll audit your current store (or planning), recommend the right platform, and outline what it would take to turn your e-commerce into a real growth engine.
★★★★★ $8.2M+ client revenue generated